KPI Category | Metric | Baseline | Current | Month 1 Target | Month 2 Target | Month 3 Target | Status |
---|---|---|---|---|---|---|---|
💰 Pipeline Generation | Enterprise Pipeline Value | $0 | $0 | $200K | $800K | $2M+ | ⏳ Pending |
📈 Lead Generation | Monthly Enterprise Leads | TBD | TBD | +50% | +200% | +500% | ⏳ Pending |
🎯 Conversion Rates | Lead to Opportunity | TBD | TBD | +10% | +25% | +40% | ⏳ Pending |
💼 Campaign Performance | Marketing ROI | TBD | TBD | +15% | +35% | +50% | ⏳ Pending |
👥 Stakeholder Satisfaction | Overall Satisfaction | TBD | TBD | 95% | 90% | 95% | ⏳ Pending |
KPI | Target | Current | Status | Notes |
---|---|---|---|---|
🤝 Stakeholder Meetings Completed | 25+ | 0 | 🔄 In Progress | Target: All key internal/external stakeholders |
📊 Company Analysis Completion | 100% | 0% | 🔄 In Progress | Comprehensive analysis document |
⚡ Quick Wins Implemented | 3-5 | 0 | 🔄 In Progress | Measurable impact opportunities |
📋 Strategic Plan Completion | 100% | 0% | 🔄 In Progress | Complete 90-day strategy |
👥 Stakeholder Satisfaction | 95% | TBD | ⏳ Pending | End-of-month survey |
Day | Meetings Target | Meetings Completed | Key Insights | Action Items | Status |
---|---|---|---|---|---|
Day 1 | 5 | 0 | 0 | 0 | ⏳ Pending |
Day 2 | 6 | 0 | 0 | 0 | ⏳ Pending |
Day 3 | 4 | 0 | 0 | 0 | ⏳ Pending |
Day 4 | 6 | 0 | 0 | 0 | ⏳ Pending |
Day 5 | 3 | 0 | 0 | 0 | ⏳ Pending |
Week Total | 24 | 0 | 0 | 0 | ⏳ Pending |
Campaign | Launch Date | Budget | Leads Generated | Conversion Rate | Pipeline Value | ROI | Status |
---|---|---|---|---|---|---|---|
ABM Campaign #1 | TBD | TBD | TBD | TBD | TBD | TBD | ⏳ Pending |
Content Marketing | TBD | TBD | TBD | TBD | TBD | TBD | ⏳ Pending |
Paid Advertising | TBD | TBD | TBD | TBD | TBD | TBD | ⏳ Pending |
Social Selling | TBD | TBD | TBD | TBD | TBD | TBD | ⏳ Pending |
Partnership | TBD | TBD | TBD | TBD | TBD | TBD | ⏳ Pending |
Metric | Baseline | Current | Target | % Change | Status |
---|---|---|---|---|---|
Monthly Leads | TBD | TBD | TBD | TBD% | ⏳ Pending |
MQL to SQL Rate | TBD | TBD | TBD | TBD% | ⏳ Pending |
SQL to Opportunity | TBD | TBD | TBD | TBD% | ⏳ Pending |
Average Deal Size | TBD | TBD | TBD | TBD% | ⏳ Pending |
Sales Cycle Length | TBD | TBD | TBD | TBD% | ⏳ Pending |
Objective | Target | Actual | Score | Notes |
---|---|---|---|---|
Stakeholder Meetings | 24 | 0 | 0/100 | Track all scheduled meetings |
Company Analysis | 50% | 0% | 0/100 | Foundation research completion |
System Setup | 100% | 0% | 0/100 | All tools and access configured |
Initial Insights | 10 | 0 | 0/100 | Key learnings documented |
Week 1 Overall Score | 0/100 | Ready for Week 2 |